Skyrocket your Business with Targeted Ads
PubTIC and ClubTIC are read by thousands of operators across Australia every week.
Our team strives to help your business achieve its goals for trade marketing to these dynamic industries.
How Does It Work?
Our Shop for Suppliers offers advertising options to market to operators
We offer suppliers digital marketing products to assist branding, new product release and call-to-action campaigns.
For operators, we offer some products of general interest.
Suppliers need to log in using the Login details provided.
Frequently Asked Questions
At The Information Collective (TIC – PubTIC, ClubTIC) want to know everything about pubs and clubs.
Trade media is about audience trust. Our dedicated readers return to us time and again as they know we have the industry’s back, and insightful perspective, and reflect these in our content and advertising.
Successful marketing is a strategy, not a race. To maximise your chances of operators acting on your advertising, they should see it several times, in a variety of places. This will allow the message to ‘sink in’.
We encourage strategic marketing by offering ‘package’ discounts on products; discounts increase with quantity and spread of Ad placements across channels (websites, newsletters, Webazine).
As industry experts, we can assist in curating your message and branding to better appeal to our audiences.
As well as advising on how to do a ‘balanced’ campaign, we can create Ad artwork to your instructions, or create completely original Ads for you.
We also offer A-B testing, where 2 or more Ads are run at the same time, to measure which message is best getting through to audiences.
If you need advice on how your company might best approach marketing to pubs and/or clubs, email us through the contact form (below).
If you have an idea what you want – go to Supplier Products to browse and see what discounts are available. If you do not yet have a Supplier login, Register through the menu at the top of this page.